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p271 · 产品电商
FMCG 棒棒糖霓虹广告
Art direction: soft studio finish, gentle falloff, one quiet accent hue. Hyper-true-to-life filmic FMCG billboard advertising poster for Chupa Chups India, focusing on playful energy, strong flavor explosion, and Gen-Z candy culture. framing: dramatic low-angle shot, giant centered product dominating frame, dynamic explosion spreading diagonally across billboard composition. left vertical edge — “FUN · FLAVOR · CANDY CULTURE”. behind product (oversized layered text) — “LICK / SPIN / REPEAT”. Shot on ARRI Alexa Mini LF, 35mm anamorphic, HDR, ultra filmic, premium FMCG billboard style, 2:3 portrait. Mood: energetic, ……